Following successful negotiations with its global network of partners, Safaricom (NSE: SCOM) has reduced roaming charges for calls and data by up to 99 per cent for over 200 networks across the world. Safaricom customers will be able to enjoy reduced data roaming rates at the rate of per MB in over 52 countries, as well as make calls at reduced rates.

“Our new roaming rates progress our deliberate strategy to continuously invest in optimizing our customers’ experience in order to provide the best experience on our network,” said Bob Collymore, CEO, Safaricom.

In China for example, Safaricom subscribers roaming on China Mobile will now be charged KShs 50 to call back home and enjoy a low of KShs 10 per minute to call within China, down from the former rate of KShs 360 and KShs 130 respectively.

Data pricing will fall to KShs 14 per MB while roaming on China Mobile and China Unicom, down from the previous rate of KShs 1, 900.

The new rates will be applicable to both PrePay and PostPay subscribers with customers able to select their network of choice in the destinations that they travel to based on the rates on offer.

“Our continued push to provide more value to customers is underpinned by our continued desire to empower customers so that we retain a relationship based on trust with them,” said Mr. Collymore.

Subscribers can check applicable rates for country they wish to travel and the preferred roaming network by visiting www.safaricom.co.ke.

Customers will also be able to compare roaming costs on different networks so as to decide which one to roam on.

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